Posting was never the hard part. The hard part is everything around it: 5 platforms with 5 caption lengths, analytics in 5 dashboards, an editor waiting on a yes, a collaborator asking when they get paid. Most AI social media management tools write the caption and queue the post, and the rest of that stays on you.
JubJub connects your AI assistant to the whole operation. The same assistant that drafts your caption can publish it, check how it did, hold it for approval, and tell you who owns the piece and what it has earned. One conversation, from wherever you are.
01The actual jobPosting is 10 minutes. The operation is the rest of the day.
A video goes out and the work starts. Every platform wants its own title, its own description, its own visibility setting. Then the numbers come back in 5 places, in 5 formats, and someone has to put them side by side to know what worked.
If you work with a team, add the review. Someone cuts, someone checks, someone presses publish, and the gap between those three people is where a video sits for 2 days. If people are paid a share, add a spreadsheet nobody trusts.
An AI that only writes captions does not touch any of that. An AI social media manager worth the name has to publish, read the real numbers, respect your approvals, and know who gets paid. That is what the connection to JubJub gives it.
02What it can doWhat your AI can do once it is connected.
Each of these is live today. Nothing below is on a roadmap.
Publish to every platform.
YouTube, TikTok, Instagram, Facebook, LinkedIn, Vimeo and Farcaster. Your assistant checks each channel's settings before it sends, so a post does not go out private by mistake, and it retries a failed launch. It publishes with your connected accounts, never its own.
Schedule, move and cancel.
Give it a time and a time zone. A pending publish can be moved to a new time or cancelled, and everything queued shows on the calendar in JubJub Studio, so your team sees the same week you do.
Write titles, descriptions and tags from the video itself.
JubJub extracts a transcript and structured metadata from each upload. With your own AI key connected, the publish dialog fills the title, description and tags per platform from that material, and your assistant can read the same details and set the title for a send. It writes from what is in the video, not from a filename.
Pull analytics from every platform into one place.
Views, likes, comments, shares, reach and engagement for every platform a piece went out on, fetched nightly and on request up to once an hour. Ask for one video, a side-by-side of platforms, or a ranking of the whole catalogue over 7, 30 or 90 days. It reads the real numbers and can tell you where a video is doing best.
Run team review and approvals.
You decide who can approve a publish in a workspace. Anyone else queues it and it waits, your assistant included. A send to a channel a teammate connected waits for that teammate. Reviewers watch a cut through a link, no account needed, and leave comments pinned to a moment in the video.
Track ownership and payments.
Every publish through JubJub writes an ownership record on Base, with the team's split on it. Your assistant can tell you who holds a share of a piece, what it has earned in USDC, what is sitting unclaimed, and what your balance is. Numbers come from the contract, not from a report someone typed up.
Also on the list
- Import your existing channel history so the analytics start full, not empty.
- Connect a new platform, with a link you open yourself to sign in.
- Create a shareable review link for a client or editor.
- Set a first comment that posts under the video on YouTube, LinkedIn or Farcaster.
- Hand a finished cut to your editor's TikTok drafts to post with native sound.
- Check what is waiting for your approval and release it.
The caption is the easy part. Publish it, read the numbers, hold it for the editor, pay the team. That is the job.
03How it connectsYour assistant, your channels, one connection.
JubJub runs an MCP server, the open standard that lets an AI assistant connect to a service and act inside it. You paste one address into the assistant you already use and sign in. From then on, the assistant has the same jobs available that the Studio has, and it runs them when you ask.
The channels stay yours. Signing in to YouTube or TikTok needs you, in your browser, so a publishing assistant always has a person behind it. It cannot reach a channel you have not connected, and it cannot approve its own launch unless you turn that on.
The AI runs on your own key, from your own provider. JubJub never pays for AI on your behalf, and the provider is your choice. How to connect your AI walks through it in 5 minutes.
Point and click
Publish, schedule, review and approve in the browser. The AI fill lives in the publish dialog.
- Calendar of everything queued
- Approvals in one list
- Analytics per piece and per platform
Ask and it is done
The same jobs, from your assistant, on your phone or at your desk. Run it from a conversation.
- "Publish the new cut to all 3 at 9 am Tuesday"
- "Where did last week's video do best?"
- "Is anything waiting on me?"
04Choosing oneWhat to look for in an AI social media manager.
The category is crowded and most of it is a caption generator with a calendar. Before you pick anything, including this, ask 5 questions.
- Does it publish, or does it remind you to? A tool that hands you a notification at 9 am is a to-do list. The post should go out from the tool, to the real channel, with the right settings.
- Does it read your real numbers? Analytics should come from the platforms themselves, for every platform, in one place. Not a screenshot you paste in.
- Does it respect your approvals? If a client or an editor has to sign off, the tool should hold the post until they do, and tell you what is waiting.
- Does it know who owns the work and who gets paid? If collaborators have a share, the tool should know the split and show what each piece earned.
- Does it work from where you are? Most of a creator's day is not at a desk. If the only interface is a dashboard, you will stop using it.
JubJub answers yes to all 5, and the rest of this page is the detail. If another tool answers yes to all 5 too, you are choosing between 2 good options.
05The limits
